I'm a passionate design strategist who bridges the gap between brand goals and user expectations through creative and streamlined solutions. My skills center around a human-centered, problem-solving mindset, whether it's through working in lifecycle marketing, design systems, brand identity, user journeys, or data visualization.
I'm always excited to collaborate and connect with other designers or cross-functional teammates, especially when sharing my extensive knowledge in Figma and component libraries.
Hi! I’m Maria! 👩💻
Design goes beyond aesthetics; it's about the why.
Why use this typeface over the other? Why choose an email over a social media post? Answering those whys through analytical thinking, research, and audience needs brings out the beauty in design and creating experiences that make it more than a brand asset.
This belief is the core of my dedication to design strategy. Or creative strategy, brand strategy, or UI/UX. Whatever the title, as long as I can bring any bit of happiness or make things more seamless for users, that's where I'll go.
My POV to design
I’m often out enjoying a 12oz iced oatmilk latte while walking around the beautiful streets Portland, my eyes peeled for any birds or squirrels I can befriend like a Disney princess (success rate: 1/10).
I also have my co-designer, my sous chef if you will, Mochi. One perk to working with me, you’ll almost always see him attend any virtual meeting with me.
Outside the design world
Mochi is an active participate to any meeting.